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Katie Penner
PITCHSLAP! Guest
Head of Sender Relations · Sendoso

Katie Penner

Katie Penner leads sender relations at Sendoso, the corporate gifting and direct mail platform. A self-described professional chaos manager and mom of two, she specializes in helping revenue teams use gifting as a relationship-building tool — not a bribe — and her biggest sale was convincing her own CRO that the strategy works.

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From the episode:

“Corporate gifting as a bribe fails — gifting as a relationship-building tool wins”

— Katie Penner

Past Slaps

1 Appearance total

E07↗

The Right Way to Give: Corporate Gifting Done Right with Katie Penner

Katie Penner, head of sender relations at Sendoso, walks into a room full of gifting skeptics and walks out with converts. Her pitch isn't that corporate gifting works — it's that most people are doing it completely wrong. Bribing prospects with gift cards is not a strategy; building relationships through personalized, well-timed gestures is. She covers the law of reciprocity, the PS-line gift technique, and why her biggest sale was to her own CRO.

46 min→

Topics Covered

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